The 98 Standard
The 98 Standard is a 98-day commitment built on the same foundations as 98 itself: consistency, accountability, performance and community.
The 4 Pillars:
Minimum training frequency: 4 98 sessions in gym per week Hydration target: at least 2L of water per day Implement Nutrition Habit Stacking 5min of Guided Breathwork/Mindfulness
Register to commit with your closest 98 gym
98 days to build it. A lifetime to keep it. That's The 98 Standard. Find your gym
This winter, we invite you to raise your standard. This is not a challenge, a transformation or a quick fix. No extreme rules, no restrictions, no unrealistic expectations - it's designed to create sustainable routines that fit your life, at a time of year when it's easy to make choices that don't serve you. The 98 Standard doesn't ask for perfection. It asks for consistency. Train. Hydrate. Recover. Eat with intent. Do that for 98 days and the results take care of themselves. Commit to yourself, lean into the people around you and hold a higher standard.